Marketplaces that accept Visa and bring together cardholders and retailers selling a range of goods or services that may
otherwise qualify for different MCCs, on a single e- commerce website or mobile application, under a single brand used to identify itself to cardholders. Marketplaces with a single line of goods or services must use the MCC that most accurately describes that line of business. These Marketplaces must meet all Visa qualification requirements and be registered with Visa as a Marketplace.