Technical Definition

Direct Marketers (Not Elsewhere Classified) Merchants classified with this MCC sell products or services through a variety of direct response methods that include an order form or an address and/or telephone number the customer may use to place an order by mail, telephone, or fax and that are not classified with a more specific MCC. Classified Ads – Newspaper (Via Direct Marketing) Ticket Agencies – Direct Marketing

Cross-Industry Classification

This code is part of the ISO 18245 standard used by global payment networks. It may correspond to the following alternate classification systems:

  • VISA: Direct Marketing – Other
  • MASTERCARD: Direct Marketing: Other Direct Marketers: not elsewhere classified
  • SIC: Pending cross-reference
  • NAICS: Pending cross-reference

Associated Merchants

The following merchants are known to historically trigger this category for rewards calculation:

No specific merchants linked yet. AxeTip is currently indexing the global merchant database for this code.